CEBU, Philippines, January 18, 2014 – Telecoms leader PLDT enlivens the 2014 Sinulog in Cebu City by enabling Cebuanos and visitors of the city to access free premium WiFi that runs on Fibr, as they celebrate the country’s biggest year-opening festival.

“We are happy to highlight the colorful and exciting Sinulog festival to the world by providing visitors and attendees with free premium WiFi access that’s connected via Fibr, PLDT HOME’s most powerful broadband that runs on fiber optic technology,” said PLDT VP and Head of HOME Data Solutions Gary Dujali. “This enables festival goers to share their photos and videos of the event with their families and friends here and abroad.”

Dujali added PLDT will also offer an exclusive Sinulog Home DSL Great Payday Sale (GPS) that offers PLDT HOME DSL plans packed with great values, such as customers will not be required to pay upon application, as well as the PLDT HOME DSL Plan 1299 which now runs at 2Mbps speed.

“Customers will definitely increase their savings with PLDT’s offer of free installation and free WiFi modems for all plans, and instant prizes for those who will avail of the Bundled and High-speed plans,” he pointed out.

PLDT AVP and Cebu Customer Service Zone Head Bong Lintag said the PLDT WiFi Zone can be accessed on the following Sinulog parade route: N. Bacalso corner Alcantara, Cebu South Bus Terminal, Pelaez corner P. Del Rosario, Sikatuna, Gorordo Avenue, Iglesia-Mango, Mango Square, Fuente Osmeña, Arlington Pond (CAP), Uytingsu (Shell Station), PLDT Jones, and Abellana Sports Complex Grandstand.

“The Sinulog WiFi streams on PLDT’s Fibr connection, the ultra-fast fiber optic service that delivers dedicated speeds of up to 100 megabits per second (Mbps) internet speed,” Lintag said.

He added that the free internet access will allow guests and spectators to record the festivities on their androids, smart phones and tablets, and post live photos and updates as they happen via Twitter, Facebook, Instagram, and other social networking sites.

“It is a privilege for us to become a part of the Sinulog festival by providing Cebu City with PLDT’s premium WiFi service. The WiFi Zones complement our DSL broadband service in people’s homes which allows customers to stay connected even when they are outside their home,” said.

PLDT will feature a Connected Home setting in front of the PLDT Jones business office in Cebu, highlighting the Company’s multi-media products and services, including Telpad, Cignal, and the newest TVolution which turns subscribers’ TV into an internet TV through wireless connection from their PLDT HOME WiFi modem.

For the Sinulog Great Payday Sale, all new applicants and existing PLDT landline subscribers in Cebu may avail of the promo by applying online at www.pldthome.com, or by visiting any of the PLDT HOME and Channel booths in the following locations: Plaza Radaza, Mactan; A. Del Rosario St. Centro, Mandaue City; Soriano St., Carreta, Cebu City; Colonade Supermarket, Colon Cebu; Jollibee, Colon Cebu City; Robinson’s Supermarket, Talisay City, Cebu; Gaisano Danao; Metro Colon; and Metro Ayala Mall.

Held in honor of the Infant Jesus or the Sto. Niño, the Sinulog is an annual festival that features a grand religious procession and a colorful parade with lively street dancing – both traversing the main thoroughfares of the city.